Behind our brand

Our Story

Here at My Perfect Cosmetics, we manufacture advanced, results driven formulations that deliver on our company ethos of always being Tried, Tested and True. Designed in conjunction with leading dermatologists, powered by science and genuine clinical support, it is our mission to produce hard-working products that deliver real, visible results for busy people everywhere. 


Bridging the gap between the salon and department store, we are committed to combating issues from the first signs of ageing to correcting imbalances, like fine lines, wrinkles and dark spots, to creating a flawless finish. Home of our bestsellers My Perfect Eyes and My Perfect Facial, our range features supercharged active ingredients that are the anti-ageing building blocks to your skincare regime.

Our Founder

With a 17 year heritage, My Perfect Cosmetics was founded in 2004 by native Brit and long-term resident of Australia, Penny Lane. 

Our Founder, Penny, admits that during her 20s she didn’t look after her skin properly and by the age of 30, like many of us, she was looking much older than she wanted to. So she began looking for a solution. 


2004 was before the explosion of skincare bloggers and accessible information we’re fortunate to have at our fingertips today. Lots of products were endorsed by glossy airbrushed celebrities, presented in gorgeous packaging with an emphasis on style over substance. One thing Penny was clear about from the very start was that she wanted her skincare to be results driven. This sent her on a personal quest to research, develop and launch a skincare line that would deliver on its promises, backed by science but with accessible pricing.

My Perfect Cosmetics products were initially designed to combat the harsh environmental factors associated with the Australian outdoors way of life.

Today, we provide solutions for all major skin ageing concerns, no matter where in the world you live or whatever environmental factors your skin might have to deal with, including sun damage, eye bags, fine lines, wrinkles and dark circles. 


It will come as no surprise then that at least one bottle of My Perfect Eyes, our best-selling instant under eye cream, is sold every 60 seconds across the world.


Looking after your complexion shouldn’t be complex. So we invite you all to experience our performance proven products, delivering visible payoffs. 

Achieve real results

Experience My Perfect Cosmetics

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A revolutionary range of highly targeted skincare products

Our range includes our internationally best selling under eye cosmetic quick fix My Perfect Eyes, and an instant face-lift treatment, My Perfect Facial, as well as a revolutionary range of highly targeted skincare products.


My Perfect Cosmetics Company currently has operational bases in Australia and England, where we remain dedicated to empowering people globally to grow old gracefully, through delivering a collection of hard-working and effective products.